Job Description

Job Overview

Stylo is seeking a dynamic and visionary Head of Marketing to lead and execute the brand’s overall marketing and corporate branding strategy. This senior leadership role will play a pivotal part in strengthening Stylo’s market presence, driving retail footfall, and accelerating sales performance across all physical retail outlets nationwide.

The role involves close collaboration with Retail Operations, Supply Chain, and Senior Leadership to translate business objectives into impactful, customer-centric marketing initiatives. The ideal candidate will bring strong strategic insight, commercial acumen, and proven expertise in large-scale retail marketing.

Key Responsibilities

Develop and implement Stylo’s overall marketing and brand strategy aligned with business goals
Lead seasonal, national, and promotional campaigns to enhance brand visibility and sales growth
Oversee retail marketing execution and ensure consistent in-store brand presentation across all locations
Maintain brand governance, visual identity, and communication standards
Collaborate with cross-functional teams to drive integrated marketing initiatives
Manage marketing budgets, monitor ROI, and optimize resource allocation
Lead and manage creative agencies, media partners, and external vendors
Utilize consumer insights and market trends to strengthen brand relevance and customer engagement

Required Qualifications

Master’s degree in Marketing, Business Administration, or a related field

Experience & Skills

10–12 years of progressive marketing experience within footwear, fashion, or large-scale retail
3–5 years in a senior leadership or head-of-function role
Strong expertise in corporate branding, retail marketing, and multi-store operations
Proven ability to drive footfall, sales performance, and brand equity
Excellent stakeholder management and executive-level communication skills
Hands-on experience managing national campaigns, agencies, and marketing budgets