Unilever Pakistan is hiring ABM Lifebuoy – Brand Engagement & Content Lead

About Unilever:

With 3.4 billion people in over 190 countries using our products daily, Unilever works on brands that improve lives and communities. We focus on sustainable living, high performance, and empowering our people to shape their careers.

Job Purpose:
We are looking for a Brand Engagement & Content Lead – Lifebuoy to drive brand growth, innovation, and consumer engagement in the Hair Care business. If you are passionate about brand building and digital-first marketing strategies, this is the role for you.

Key Responsibilities:

• Lead end-to-end demand generation and market development plans

• Drive brand penetration, market share, and business growth

• Lead cross-functional teams to successfully launch innovations

• Deploy digital-first media strategies for super premium portfolios

• Understand consumers and market trends

• Manage campaigns and communications with stakeholders (CSP, BD, Finance, Supply Chain, R&D, Media Agency, Medical Marketing)

Requirements:

• Bachelor’s degree (required)

• 2–3 years of core marketing experience (category experience is a plus)

• Experience managing agencies and social-first campaigns

• Strong business acumen, analytical thinking, creativity, empathy, and consumer obsession

• Ability to lead cross-functional teams and influence stakeholders

Skills & Attributes:

• Rigor, business acumen, analytical thinking, creativity, empathy

• Data-driven and consumer-focused approach

• Leadership and resilience in delivering results

• Embrace diversity, equity, and inclusion

Unilever Behaviours:

• Care deeply

• Focus on what counts

• Stay three steps ahead

• Deliver with excellence

Apply Now: 🔍 jobs.khanewal.com.pk