Job Description

Hoechst Pakistan Limited is seeking a dynamic and experienced Brand Manager / Sr. Brand Manager – Hospicare to lead brand strategy, drive market growth, and execute high-impact marketing initiatives. The ideal candidate should possess strong analytical skills, healthcare marketing expertise, and the ability to collaborate across multiple departments.

Key Responsibilities

Develop and execute brand strategies aligned with overall business objectives.
Drive initiatives to increase market share through effective brand planning and execution.
Analyze market trends, competitor activities, and customer insights to optimize brand strategies.
Conduct product, therapeutic area, and sales performance analysis to identify growth opportunities.
Develop and implement HCP (Healthcare Professional) engagement strategies across key specialties.
Monitor brand performance, market dynamics, and business growth indicators.
Coordinate with Sales, Medical, Regulatory, Trade, and Digital teams to ensure successful campaign execution.
Develop and manage promotional materials and scientific content.
Ensure all marketing activities comply with regulatory and ethical standards.

Eligibility Criteria

Education

Pharm-D or MBA (Marketing).

Experience

4–6 years of relevant experience.
Preference will be given to candidates with experience in the Gynecology or Surgery portfolio.

Required Skills

Strong understanding of marketing concepts and strategic brand planning.
Experience in campaign planning and execution.
Excellent communication and interpersonal skills.
Creative thinking and innovative problem-solving abilities.
Strong analytical and decision-making skills.
Willingness to travel extensively when required.

Why Join Hoechst Pakistan Limited?

Work with a leading pharmaceutical organization.
Opportunity to manage strategic healthcare brands.
Collaborative and professional work environment.
Career growth and development opportunities.
🔎 Source: Official Careers Portal

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