Qualification
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Bachelor’s degree in Marketing, Business Administration, Digital Marketing, or a related field.
Experience
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3–5 years of relevant experience in Digital and Performance Marketing.
Required Skills
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Hands-on experience with Google Ads, Meta Ads Manager, GA4, Google Tag Manager (GTM), Firebase, Meta Pixel, Conversion API, and other digital analytics platforms.
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Strong expertise in GTM tag implementation, event tracking, conversion tracking, data-layer management, pixel deployment, troubleshooting, and integration with analytics and advertising platforms.
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Strong analytical, reporting, campaign optimization, and project management skills.
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Experience in e-commerce, travel, aviation, or online sales environments will be preferred.
Key Responsibilities
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Develop and execute digital marketing strategies to increase brand awareness, customer engagement, customer acquisition, and online sales.
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Analyze customer behavior, booking trends, website and app performance, and digital sales data.
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Identify opportunities to improve conversion rates, customer acquisition, and revenue generation.
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Monitor and optimize digital campaigns and performance marketing activities.
Source & Disclaimer
🔎 Source: Official Careers Portal
⚠️ We only share verified job listings and are not the hiring authority
Note: Airblue's official careers portal currently confirms Marketing vacancies based at ISB – Corporate HQT and lists 3–5 years of relevant experience for its senior digital-marketing role.
